In responding to the pandemic’s transformative impacts, an increasing number of cultural heritage (CH) institutions have adapted digital changes as the first step of visitor economy recovery. Despite the remote access offered by digital platforms and attention from other disciplines, digital engagement remains overlooked in the field of hidden cultural heritage. How has it influenced travel attitudes, behaviours and well-being? How can digital storytelling sustain attractiveness and changes for visitor economy? What strategies can be adopted and shared to build a creative and resilient community?
3:30-7:00pm, 22nd September 2022
Board Room, College Building,
Middlesex University London, NW4 4BT.
Workshop Agenda:
3:30-4:00 Welcome and refreshments
4:00-6:00 Keynote speakers and Q&A
| Adam Corsini | Senior Collections Engagement Manager, Jewish Museum London “Embedding Engagement – collaborative work at the Jewish Museum London” |
| Leyla Daybelge | Author, “Isokon and the Bauhaus in Britain” |
| Magnus Englund | Director, The Isokon Gallery Trust “The Isokon Gallery – Modern architecture and modernist residents” |
| Chungwen Li | Dean, Ming-Ai (London) Institute “Life in the Time of Corona” |
| Dr. Chong Yu | Lecturer in Marketing, Middlesex University London “Hidden London revealed: Critical insights into visitor value” |
| Chris Bridge | Co-Founder, London Brompton Club “Hidden in plain sight – rediscovering London” |
6:00-7:00 Networking and light dinner
Project: Bring Back Cultural Heritage
Return: Hidden Communities